Boyy – The bag on everyone’s lips


You’ve seen it on street style blogs, it-girls and on social media, but what’s the deal with BOYY bags? Here is why BOYY bags are on everyones lips.

Founded by Jesse Dorsey and Wannasiri Kongman in New York in 2004, BOYY was born into the world of luxuryretail in the accessory segment. The first installment of BOYY was released in 2006 and for 10 years the brand has gained global recognition and admiration from street style stars, celebrities, bloggers and fashion editors worldwide.


The bags are easy to spot, probably the most popular style is the belted top-handles in luxury leather. BOYY has also entered the footwear scene with sleek and innovative loafers.


So why are they so incredibly popular? The bags appear functional and timeless, but still contributes to any given ensemble of clothing. It’s the perfect bag for the urban, modern and style-conscious woman. Stars and trendsetters like Chloe Sevigny, Sarah Jessica Parker and Lou Dillion have all been spotted wearing bags from BOYY. Street style stars like Pernille Teisbæk, Manrepeller and Caroline Brasch have also been seen wearing the brand.


Wether you like simple classic bags or more extreme styles with fur and patterns, BOYY bags are here to stay.

YME Universe is proud to offer BOYY bags online and in-store.


Written by Madeleine Holth for YME


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