How New Balance fathered the dad shoe trend

You might have seen them all over fashion’s runways right now, but the OG dropped all the way back in 1982

 

Written by Madeleine Holth as a commercial commission for Dazed Digital.

https://www.dazeddigital.com/fashion/article/44593/1/new-balance-990v5-dad-shoe-sneaker-trend

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